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Facebook marketing mistakes to avoid

Over the last few years, the number of Facebook users has been growing at an astounding pace, and many businesses are advertising on the platform to better reach and target their audiences. Yet plenty of Facebook advertisers have been burned by low engagement, high costs, and negative feedback from followers. To avoid these issues, you […]

Top considerations when collecting customer data

Businesses are collecting, processing, and storing data at a breakneck pace, and it’s increasingly difficult to keep up. Despite the importance of business intelligence, it’s important to collect data that is actually useful and relevant. A few essential tips will prevent the most common challenges. Before we jump into our tips for data collection, we […]

5 Ways systems can be breached

When it comes to business IT security, many small- to medium-sized businesses (SMBs) often struggle to protect their systems from various cyberattacks. While there are many things you can do to secure your IT infrastructure, being aware of common security threats will really help. Here are five common ways your systems can be breached. #1. […]

The benefits of cloud solutions in healthcare

Cloud computing and cloud-based applications are becoming the norm for healthcare organizations across the globe. Whether using a browser-based tool or a mobile app, it’s easier than ever to deliver patient care from anywhere with an internet connection. If you’re still hesitant to join the trend, it’s time to reconsider. Easy information access The increasing […]

How to verify Android apps

More and more people are relying on Android tablets for work, hence cybercriminals are creating counterfeit apps that impersonate popular apps and try to misguide users. Today, there are reportedly over 2,000 fake apps on Google Play Store. The apps usually collect users’ sensitive data or infect devices with malware, which could lead to financial […]

Ways to ensure clean workstations

A tidy workstation can help employees become high achievers. Cleanliness also contributes to employee health, safety, and better office hardware maintenance. Is it time for you to prioritize cleanliness in your company? Keep your computers dirt- and dust-free with these tips. Cleaning desktop monitors Employees spend many hours looking at their computer monitors, and a […]

Microsoft Office 2019 or Office 365: The best choice

Microsoft Office is one of the most installed software suites in the world. If you are looking to integrate it into your company, you can either purchase Microsoft Office 2019 or sign up for cloud-based Office 365. Both promise the same features that the Office suite is known for, but they are different enough to […]

5 Things to avoid when investing in IT

Running a business can be time-consuming, especially if you’re managing staff, looking for growth opportunities, and looking after clients. This leaves you little time to search for an IT system that can benefit your business. Because of this, you may be forced to make an impulsive technology purchase that does more harm than good. To […]

Avoid online word wars with these reminders

Social media management for businesses can be boiled down to two simple sentences: The internet is full of trolls. Don’t feed the trolls. Read on to find out more about social media gaffes that you will want to avoid, especially when dealing with negative comments on your business posts. Online reputation management mistakes As long […]

Juice jacking: What is it?

We’ve come to rely on our smartphones to help complete daily tasks, and this has resulted in the need to recharge our phones multiple times a day. But when you’re far from your charger, public charging kiosks can seem like a good substitute. However, this can lead to an incident of “juice jacking.” If this […]